Insurance industry is witnessing a significant transformation driven by advanced analytics. And with an increasing number of customers seeking personalized services and seamless experiences, insurers are under pressure to adapt. A recent study reveals that 68% of insurance customers expect their providers to offer tailored solutions, while 89% believe a smooth customer experience is crucial. Staying in sync with the transformation is a must for businesses in the insurance sector.

Building a successful call center requires ongoing efforts to track agent performance, improve call times, and increase customer satisfaction. If you’ve tried monitoring these metrics with spreadsheets or other manual methods, you probably found them to be inefficient at best and inaccurate at worst. With call center analytics software, you can efficiently track the metrics that matter to your team.

The Human Resources (HR) department is the backbone of any company. The responsibilities of HR teams are not limited to managing employee data and ensuring compliance but also to look after the strategic decision-making process. Data analytics has made it possible for HR professionals to streamline their operations and improve the efficiency of HR processes.

As you likely will have heard by now, Google's old Universal Analytics will finally stop processing data on July 1 2023, with the newer Google Analytics 4 (GA4) taking up the mantle. And although most businesses use Google Analytics, most businesses don’t have a dedicated analytics specialist.