All That Glitters Isn't Gold: Why Conversational AI Needs More Than Just a Shiny UI
Customer service (CS) platforms have been adopting conversational AI at incredible rates as consumers expect a higher quality customer experience. Many of these platforms are rushing to break into the market and boost sales but are making some basic mistakes in the process. The focus for newly emerging technologies has been predominantly on user interface (UI) and aesthetics rather than functionality and performance.