Teams | Collaboration | Customer Service | Project Management

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What is content marketing? A complete guide

When brands produce great content, their audience keeps coming back for more. In this article, learn how to create a successful content marketing strategy that keeps your audience engaged. Content marketing isn’t just nice to have—it’s a necessity. Ninety percent of marketers incorporate content into their strategy, and that number is growing. Research projects that the content marketing industry will be worth $600 billion in 2024, a significant uptick from previous years.

The 3 Keys to Thought Leadership That Drives ROI w/ Susan Baier

How can you leverage thought leadership to gain new followers, win new clients, keep them longer and increase referrals for your agency? Susan Baier, Founder of Audience Audit, where they help agencies create thought leadership content based on quantitative research that builds trust with potential clients, has seen thought leadership done well (with great results) and has seen it done poorly (with wasted time and money).

Product Roundup: What's new in Rocket.Chat 6.8

Accessibility is not just a mere add-on, but a defining facet of Rocket.Chat. In order to ensure no one is left behind in the digital dialogue, we’ve made our platform easier to use and more accessible in this latest version. We firmly believe that communication shouldn't discriminate; it should be made accessible to everyone, taking into account differing technical competencies and physical capabilities. As we move into the second quarter of the year, we keep up the pace.

Unveiling the Significance of Strategic Workforce Planning in Modern Organizations

You have been running a company for 20 years. You have 100 employees, but 20 will retire within the next 5 years, and the rest will retire within the next 10 years. Your organization needs specific skills for those roles. It is hard to get people with these specific skills in the market. In that case, you need to plan accordingly to avoid that future problem. The planning of future and current workforce is called strategic workforce planning.

3 ways extrovert bias stifles innovation

In fast-paced workplaces, it’s easy to assume that the loudest, most outgoing voices always have the best ideas. This assumption, however, overlooks the dangers of extrovert bias — the subtle (and often unintentional) tendency to favor the contributions of more vocal team members over those with quieter personalities. Extrovert bias imperils innovation by creating missed opportunities for breakthroughs. This leads to homogeneous solutions and can drive away valuable talent.

Remote Team Communication to Boost Your Business

It’s no secret that communication is key to a successful team. But effective communication can be difficult when everyone works from different locations. We’re excited to share ten strategies to improve remote team communication. We’ll discuss the benefits of remote teamwork, suggest ways to overcome common challenges, and recommend some tools to make remote team communication more effective. Let’s find out!

Why traditional office workplaces are becoming extinct

The nature of work has been transformed significantly, moving away from the traditional Monday-through-Friday, 9-to-5 office routine. Recent research, including a comprehensive meta-analysis by esteemed institutions like Stanford University, the University of Chicago, and the Instituto Tecnológico Autónomo de México, provides robust evidence supporting this shift.

What is a Time Tracking System? Know the Benefits!

In today’s busy work environment, a time-tracking system is crucial. Imagine a group of dedicated people, each with specific responsibilities and due dates. However, with their best efforts, it seems there is never enough time to complete everything. This is an important problem for many people and companies. Fortunately, a time-tracking system is available to assist. Businesses that use this software can track exactly how much time is spent.

10 proven tips to enhance team work-life balance and boost engagement

Maintaining a healthy work-life balance within the team has become crucial for businesses looking to sustain employee engagement and productivity in an era where the lines between work and personal life are becoming increasingly blurred. Ignoring team work-life balance has serious consequences; these include reduced productivity, high turnover rates, burnout, and low job satisfaction.

Customer First: Simplifying Ticket Management with TeamSupport

In today's fast-paced world, every second counts. Enhancing the efficiency of support teams is not just a necessity but a mandatory strategy for businesses aiming to thrive. It's all about optimizing the customer experience and ensuring that interactions are as seamless as possible. This is where a stellar support ticket system becomes indispensable.