Providing excellent customer service is a necessity for any e-commerce store. No matter how good your online storefront is, you will always have some customers who have questions or concerns regarding the payment or refund process. And when your customers need you, you need to be around to provide assistance. However, this does not necessarily mean that you need to have a round-the-clock staff of agents online for 24/7 support.
Do you believe your company understands the value of its customer experience (CX) programs? If not, you’re not alone. Despite the fact that CX is becoming a top business priority, 37 percent of CX professionals don’t agree with the statement “My company understands the role of CX and the value I bring.” What’s more, 24% of respondents identify “continuously proving value” as one of their top three on-the-job challenges.
We’re in a world where the customer is king. We rely on them to reach out to us, tell us how they feel, tell their friends about us and, of course, to continue spending their money with us. We could just take each of these interactions at face value and continue on with our day, but gaining more actionable insights from customer support conversations helps perpetuate a pattern of customer happiness and loyalty.
As a business grows, so does the focus on building and maintaining strong customer relationships. Businesses that aim to make a mark globally, understand the need to interact with customers from all over the world, in their native language. Engaging with customers in their preferred language helps them feel heard. The message is highly personalized, and as a result, customer satisfaction increases. However, offering multilingual customer support is easier said than done. So, where do you begin?
Your customers need you now more than ever. And the sooner you are able to engage with them the better as brand loyalty is built around quality customer service. Besides, good customer service can also prove to be a good marketing tool — news about good service travels far and wide and can bring in additional sales through repeat and new customers.
Some markets are starting to get ready for an upcoming (and progressive) return to the workplace. After several weeks of adapting to a new and uncertain situation, working from home and creating new routines… How can you now prepare your team for the comeback? First and most importantly, always follow your country’s guidelines regarding businesses’ re-openings!
