Teams | Collaboration | Customer Service | Project Management

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How to Pitch a Client: A Strategic Framework for Agencies

Mar 4, 2025 By Marilyn In Scoro
Agency pitching isn’t getting easier. Longer sign-off times, smaller budgets, and flat-out ghosting are testing even the most seasoned teams. While market conditions are tough, the real challenge—and opportunity—is refining the pitch process to stay ahead. Be Ryt growth consultant Freia Muehlenbein sat down with us to share her framework for winning new business. Learn how to qualify leads, plan pitches, and deliver proposals that resonate with decision-makers.
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Improve Your Utilization Rate: 8 Ways to Increase Billable Time

Feb 25, 2025 By Team Scoro In Scoro
To maximize profit margins for your agency or consultancy, you need to know how efficiently you’re using your team’s time. Low utilization rates signal lost opportunities to bring in revenue. By boosting them, you can better support your bottom line and keep your team engaged. Use our top nine tips to monitor and improve utilization rates across your organization.
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Rethinking performance, pay reviews & career growth with Zoe Blogg

Feb 24, 2025 By Scoro In Scoro
Are performance reviews a waste of time—or your agency’s secret weapon? Too often, agencies treat performance management as a checkbox exercise, bogged down with vague feedback and awkward salary conversations. But Zoe Elizabeth Blogg, Operations Director at Reboot Online, has built a system that actually works. From structured performance reviews to proactive (quarterly!) salary reviews, Zoe’s created a process that keeps teams engaged, managers confident, and top talent sticking around—all in a fully remote, four-day workweek agency.
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6 Project Estimation Techniques for More Accurate Project Planning

Feb 11, 2025 By Team Scoro In Scoro
Getting your project estimates right means better margins, happier clients, and fewer stressful conversations about budget overruns and delays. But without a clear approach, trying to make them more precise is tough. Try these proven project estimation techniques as a starting point for more accurate project plans. Here’s a quick summary of all the methods discussed below: Now, let’s go through each technique in more detail.
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How to move from tactical to STRATEGIC ops with WPP's Preston Chandler

Feb 11, 2025 By Scoro In Scoro
Your agency’s operations can either fuel creativity, or kill it. And you can focus on the big picture that drives real financial impact, or get stuck in the weeds. Preston Chandler, WPP’s Global Practice Lead of Strategic Operations has a point of view, and the experience to prove it. In fact, Preston’s role at WPP is all about advising agencies in the group on how they can operate in a better, smarter, and more strategic way.
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Agency Cash Flow 101: Ultimate Guide for Execs

Feb 10, 2025 By Team Scoro In Scoro
Cash flow is the net amount of money that moves in and out of your agency during a given time period. This includes: A positive cash flow means your agency earns more than it spends, while a negative cash flow indicates higher expenses than income. Managing cash flow effectively is crucial for smooth operations. With a positive cash flow, you can cover payroll, pay contractors on time, and set aside funds for unexpected delays, late client payments, or contract cancellations.
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