Every Product team likes to run their product management processes their own way. We all know that. Prioritization, workflows, dependency management, and sprint planning all look and feel a bit different depending on the team. Yet, when you need to collaborate and share information you still want your entire team to work from the same source of truth. That’s quite a challenge! To help achieve this we are rolling out two new features we are very excited about: Saved Views and Shared Views.

As Product people, we all know how important our product roadmap is. It allows us to connect product strategy to a timeline, outline what’s coming when and clarify why you are doing things. But we heard from many of our customers that they expect for more, so we’ve revamped the roadmap. Now, it doesn’t only tell everyone what you’re planning to do, it also keeps track of the actual progress of your development teams so everyone is informed on what actually happened.

It’s clear that feedback can – and should – be a critical part of the product management decision making process. When planning your product strategy it is essential to find out what real users think and then strike a balance between coming up with your own innovative ideas, reacting to market trends and taking customer opinions into account.

Decisions, decisions! Life’s full of them – from life-changing choices such as if you should accept that enticing job offer or relocate to another country to those smaller things like what to have for lunch! And decision-making is a central aspect of the product management role: the success of the product depends on the ability to make the right decisions at the right time and then communicate them effectively.

When it comes to online tech products Google is the undisputed world leader – almost everything it launches turns to gold, swiftly becoming the industry standard. From Search and Gmail to Chrome, Docs, Maps, Translate, Drive and Google Plus the massive successes have far outweighed the failures. It only makes sense then that any insight we can get into the processes used by Google Product Managers should be treated as a great reference for how to deliver high quality products.

For most Product Managers the roadmap is a classic double-edged sword. On the one hand it provides a valuable and welcome opportunity to focus your product vision and share it with colleagues, managers and customers. But all too often the process of creating, presenting and retaining a roadmap quickly evolves into an unavoidable headache.

Our Table View is now completely interactive and all terminology is editable. With this release we’ve made some significant changes, improving the Craft experience while keeping the simple user-friendly interface you’re used to. The Table View has been optimized to become a totally interactive spreadsheet – it’s like having your Excel file fully integrated with all your features, user stories and feedback.

Whether you run a reseller eCommerce business or offer professional services to clients across the globe, your customer relationship management (CRM) strategy can make or break your brand. However, while traditional CRM can indeed help you manage your customer data more easily; you can go a step further and integrate user-generated content (UGC) into your product management via an idea portal.

New Pricing, and New Upgrades to Craft.io. As you may have noticed, we recently launched Craft.io 3.0. This platform upgrade includes powerful new features, expanded functionality, and an enhanced user experience that we believe surpasses the industry standard. To make room for even more new developments, and to align our product with market and the value we want to deliver to you, we’re adjusting our pricing.

We’re thrilled to introduce you to the new Craft.io! In our quest to give product managers the comprehensive, frictionless, product-building solution they deserve, we’ve massively upgraded the Craft.io platform. We invite you to say hello to a host of new features, expanded functionality, and an improved user experience.