There are many ways to measure customer satisfaction but the most effective way of doing so is by measuring your Net Promoter Score (NPS). You may already be using a few simple metrics such as Customer Satisfaction (CSAT) to monitor how happy your customers are. These metrics can play an integral role in ensuring that your brand consistently provides a great customer experience.
Brands are going above and beyond to attract and keep their customers engaged. Think about it. A well-timed festive offer by a brand you like brings a smile to your face and lures you to hit ‘Buy’. Remember those points you redeemed for a great price slash? Or the kit of goodies you received from your most loved brand at your doorstep?
Customer service is hard. Measuring the value of good customer service is even harder. However, only if you have quantifiable data on how well your support team is doing can you improve existing processes, make better staffing decisions, and ensure customer happiness. The best way to get these insights is by measuring customer service key performance indicators or customer service KPIs. In this article, we’ve covered everything you need to know about customer service key performance indicators.
According to the latest McKinsey report, the pandemic has redefined online shopping for the customer. Enter, omnichannel retail. With a drastic move to online stores, around 40% of customers have switched brands to those who are better equipped – not just in back-end logistics, but in terms of their customer experience as well.
Customer-facing organizations are constantly on the lookout for a customer support solution that can help their support teams prioritize and respond to customers efficiently. Cloud-based helpdesk software is changing the way businesses design and deliver support to customers. At Freshdesk, we have always believed that a cloud-based support solution is the way forward for businesses of all sizes because it helps provide a call center infrastructure that is scalable, efficient, and easy to use.
Archers and bowmen trained in instinctive shooting have a special skill. Bystanders will see them take their stance, tighten the grip on their bow, and shoot swiftly and accurately by ‘instinct’. But their perfect shot is attributed to consistent practice and extreme focus that builds muscle memory to make their execution so natural and seamless. Persistent and focused efforts by brands to decode shifting customer expectations help in landing the perfect shot at customer delight.
A great digital customer experience ensures that your customers feel valued and understood, irrespective of which platform or channel they reach out on, along their customer journey. Each customer interaction needs to be smooth, convenient, and hassle-free. Needless to say, a customer-centric strategy is imperative for both physical and digital customer experiences.
Building a killer customer service resume is the key to standing out and making it to the first round of interviews in the ever-competitive field of customer support. Your resume — the lens through which companies can get a glimpse of you, your experience, and your accomplishments — is the first thing that recruiters will come across. So it’s absolutely crucial that you build an awesome customer service resume.
Positioning a business around customer service doesn’t happen overnight. It requires the right people, tools, and processes to make it a reality. But investing in building a customer service oriented culture pays off. According to Forbes, customer-centric companies are 60% more profitable than companies that don’t focus on customers.1 As the bar continues to rise, more and more companies are trying to figure out what it means to be a customer service oriented business.
