As a sales manager, you need clear, actionable data that helps you make informed decisions. Key performance indicators (KPIs) are essential metrics that keep you on track, and building a dashboard in HubSpot can help you monitor these KPIs efficiently. Let’s get started with a simple dashboard.

Sales managers often face the challenge of tracking key performance metrics and keeping their teams aligned with sales goals. HubSpot dashboards are a powerful tool to help streamline this process, making the sales pipeline more visible to everyone that needs to see it. Whether you’re new to HubSpot or you’re just looking for a few tips, understanding how dashboards work can transform the way you manage sales performance.

Getting your sales pipeline right in HubSpot isn’t just about staying organized; it’s about making sure your data is clear, actionable, and reliable. Without a well-structured pipeline, your reports can become skewed, leading to inaccurate forecasts and missed opportunities for your business. A well-built pipeline helps you to make sure that every deal is tracked properly, giving you a true picture of what’s happening in your sales process.

Sales teams are always looking for ways to streamline workflows, improve productivity, and make the most of their CRM. HubSpot’s versatility makes it a go-to platform for many sales teams, and its value increases significantly with the right integrations. Below are the 15 best HubSpot integrations for sales teams in 2025, each offering unique advantages to help boost efficiency, improve communication, and drive more sales.

To compete and win in business in our digital age, sales leaders must trust their company’s data and make timely decisions based on insights they can extract from it. Sales reports enable executives to identify sales trends and customer behavior patterns impacting their company’s growth trajectory and take decisive action, whether to continue their current strategy or change course towards more profitable outcomes.

For software companies, competition is greater than ever and customers have many options to choose from. To stand out, your business must not only meet the growing demands of customers, but also make them feel valued and understood. Personalizing your platform drives loyalty and builds strong relationships, taking your business to the next level against the competition.

If you use Zendesk, you will likely have come across Zendesk's native reporting and analytics tool, Zendesk Explore. This allows you to create custom views of the metrics in your Zendesk account. But what if you want to create reports and dashboards that visualize data from multiple Zendesk accounts? Sadly, this is not possible in Zendesk Explore. Fortunately, it is possible to visualise data from several Zendesk instances in Geckoboard.

If your business uses HubSpot for sales, alongside common marketing tools like Google Analytics and LinkedIn, you might eventually find it becomes time-consuming to keep track of all your KPIs. It’s not just that it’s time-consuming for leaders who need to monitor these performance metrics. The biggest downside is that teams and individuals stay in their silos.