In the fast-paced world of technology, the distinction between a good product and a great one isn’t just technical. More than lines of code or design elements, an exceptional product is sculpted by a deep understanding of its users and their active role in the creation process. In this blog post, we delve into Asana’s approach to product development. We’ll also provide tips for how to co-create a roadmap through a thoughtful process that involves our customers every step of the way.

Technology is present at all stages of the innovation process, from the earliest planning sessions through the development, iteration, launch, and scale of a product or service. It is part of the collaboration process too, bringing individuals and teams together. But when employees don’t have access to the right technology, even their best laid plans can be hard to execute.

Happy new year from everyone at Miro. You may have seen our special end-of-year look back at everything we released in 2023. This time we’re sharing a variety of game-changing updates to help revolutionize your async collaboration experience. Talktrack recordings on the go from your phone. A new Brand Center to help you standardize your presentations with polished visuals. Several updates to the Miro + Azure DevOps integration including two-way syncing with API polling.

Innovation is the cornerstone of corporate resilience and growth. It fuels the development of new products, services, and business models, enabling companies to stay competitive and relevant in a constantly changing world. Embracing innovation not only drives economic success but also fosters a culture of creativity and continuous improvement. It’s the companies that harness the power of innovation who often lead their industries, setting new standards and charting the course for the future.

Your product roadmap gets everybody on the same page about the vision and direction for your product — from what goals you’re aiming for to what features you’re working on (and what ones you’ll work on next). It’s chock full of valuable information for your internal team members and external stakeholders. But that doesn’t make any difference if people can’t actually understand it. Roadmaps can quickly become unwieldy.

Top performing teams don’t see innovation as a luxury, but as an imperative to stay relevant and successful in the hyper-competitive business world. They know that innovation takes more than a set of good ideas. It requires intent, infrastructure, institutional knowledge, and ingenuity to bring those ideas to life. In this second installment of our four-part series on challenges to innovation, we’re focusing on the organizational hurdles that can hinder progress within a company.

Founded in Bern in 1826, La Mobilière is the oldest private insurance company in Switzerland. They offer insurance products for professional and private customers in the fields of life insurance and property insurance. In order to scale their business and fulfill customer needs, La Mobilière uses the highest technical standard to innovate through the digitization of products and services.

It’s a new year and the time when teams look to the months ahead with unblinking optimism. Maybe you’ve already planned a strategy to delight your core customer and focus on product innovation. Or perhaps you’re still working toward alignment on high-level goals. No matter which stage you’re in — goal-setting, planning, or execution — it’s all hard work.

It’s been a couple months since Miro’s acquisition of Freehand, and I want to give you an update on where we’re heading with the combination of Freehand and Miro. We started this journey last fall with a shared vision. We believe the power of visual collaboration goes far beyond just a digital whiteboard. We believe in the potential to truly transform how organizations work — unlocking new levels of team collaboration, productivity, and creativity.

Leaders and information workers agree that innovation — the development and launch of new products or services — is essential for enterprises to succeed in today’s competitive environment. But even with that knowledge and powerful strategies in place, organizations are still struggling to innovate successfully. In our most recent survey of more than 1,700 leaders and 8,000 information workers in seven global markets, we discovered why: company culture.