How Do You Measure the Impact of Product Marketing On Customer Success?
When marketing your product, you work your way towards your end goal of customer success. This is when your customer gets what they want in the way that they wanted it. At its core, when a customer reaches customer success, that means your products have a perceived value. But how will you be able to know if your customers have found customer success? In this article, we’ll be breaking down the key metrics to track during the stages of your product marketing strategy.