The life of an agency owner is a constant juggling act. Between managing client relationships, overseeing internal projects, and keeping a close eye on financials, it's unsurprising that many agency owners struggle to maintain profitability. That's why we've built a new guidebook to help you maximize your agency's financial performance.
In a recent Teamwork webinar, we had the pleasure of hosting Megan Bowen, Chief Customer Officer at Refine Labs, for an insightful and engaging discussion on how agencies can boost profitability by establishing stronger teams, processes, and pricing strategies.
TL;DR: Remote marketing teams have become more common, but unlike “traditional” teams that work in the same physical space, team leaders have the added responsibility of being more proactive and strategic about how they manage their teams. Understanding the five stages of team development enables you to get teams started, resolve conflicts more smoothly, share information effectively, achieve top results, and then review outcomes to keep finding ways to improve.
Welcome to Part 3 of our Teamwork + HubSpot No-Code Automations series! In this installment, we'll be diving into how to automatically generate tickets and log engagements in HubSpot when messages are posted in Teamwork. How are we making these two powerhouse tools talk? Shocker - it’s Zapier to the rescue!
The digital agency space is more competitive than ever: the number of U.S. digital agencies has increased by 54% from 2018 to 2023. Standing out among all this competition to retain your clients and maintain (and grow) profitability is likely your top priority. How do you get the edge? With a firm understanding of your clients and some solid strategies that make your contracts more valuable and profitable.
Wrangling a team of software developers is a lot like herding cats — only worse, because in this case the cats all speak a mixture of different (programming) languages. For most agencies, managing a software development team can be even more perplexing because you don’t speak any of those languages. Thankfully, with the right processes in place, anyone can build the skills they need to successfully manage a software development team. Here are nine tips to get you started.
As an agency, you know how to provide guidance and deliver projects for your clients. But when was the last time you took a look at your own agency and planned out a strategic roadmap? Agencies spend around 7-20% of their revenue on their own marketing — but that's a pretty wide gap. How can you know what's a good ballpark investment for your agency’s marketing efforts? No matter what your budget is, you need a strategic plan to ensure your marketing investment is worth it.
If your agency is in the market for reliable project management software, you've probably at least heard of Asana. Originally designed as a productivity tool for Facebook employees, Asana is now one of the most popular project management tools on the market. While Asana does have a lot to offer, it's generally designed for simple task management. If you have more complex projects in the pipeline, then you may need a more robust management tool.
If your agency is on the hunt for a project management solution, you've likely heard of Microsoft Project. Launched in 1984, MS Project is the longest-running project management platform on the market. But is it the best option for your agency? With so many newer, more powerful project management tools on the market, it’s unsurprising that many teams are slowly moving away from the outdated software.
Is your agency drowning in a sea of missed deadlines and incomplete deliverables? Implementing a stronger project management strategy could be the missing link in your process. But winning at project management is easier said than done. That’s why many agencies are turning to project management software tools like Scoro to bring order to chaos and instill a new sense of operational clarity. Scoro is a powerful project management tool, but it isn’t right for every agency.
