Teams | Collaboration | Customer Service | Project Management

How to measure customer satisfaction: advice from industry leaders

How well are your company’s products and services meeting your customers’ expectations? More importantly, how can you tell? The answer lies in measuring customer satisfaction. It’s a common buzzword thrown around in management and customer service meetings, but there isn't a single metric that can fully capture your customers' happiness. Instead, customer satisfaction is best quantified using multiple metrics.

Apple Business Chat and Google's Business Messages: What you need to know about the two newest CX channels

2020 has been a whirlwind year, and with billions of people forced to contend with our new reality, we’ve noticed some interesting shifts in the way businesses and customers use messaging. As part of our new normal, where physical distancing and closures have changed how we work, socialize, and do business, use of messaging apps is increasing. According to our most recent Zendesk Snapshot, American smartphone users will spend 20% more of their time in messaging apps than before.

Home-bound customers turn to messaging channels

Like the perfect storm, 2020 blew in and turned business on its head. And today, business operations, offices, and even customers look quite different. According to a recent McKinsey survey, over 75 percent of customers in the U.S. have tried something new when it comes to how they shop, the services they use, or how they communicate with companies. Many of these changes are likely to stick around long after the pandemic is over.

Scaling your support team: 7 common questions, answered

Many small and midsize businesses (SMBs) rely on a patchwork system of multiple tools just to capture customer information and respond to requests. This can result in time wasted, missed requests and lost sales—not a great look for a growing business. What’s more, these workarounds and stopgaps simply don’t scale. As your business matures, your technology needs to mature too.

6 contact tracing best practices-and how technology can help

According to a recent NPR survey of state health departments, the national coronavirus contact tracing workforce tripled in just six weeks, jumping from 11,142 workers to 37,110—and public health researchers say it needs to grow even more. Recent surges in cases underscore the importance of reopening countries, states, schools, and businesses carefully and as safely as possible—when the time is right.

Embracing change: Build, test, and adapt in a sandbox environment

The world will keep changing, and now is the time to embrace it. Change can be challenging, of course, but it can also push you to build an even better customer experience, listen to your customers more closely and work harder to stand out from your competition—and these are all good things. One of the ways you can equip your team to embrace change is with a virtual sandbox environment.

Building empathy with your customers

As people began working remotely during this global pandemic, organizations everywhere needed to quickly deploy new solutions for supporting the higher ticket volumes coming in from a flood of customer inquiries. Demand spiked for customer service across the spectrum of financial services, retail/manufacturing, healthcare, media/entertainment, and tech sectors, leading to powerful changes as organizations needed to rapidly scale personalized responses at the enterprise level.