Product-led growth (a go-to-market strategy that uses the product itself as the primary means of growing the customer base) is an increasingly popular approach. It’s highly effective in the right situations, but marketing a product-led business is a little bit different. It might even require some adjustments to your marketing team structure — which is how we’ve ended up with a new approach called PLG marketing.
Which is better: One week off starting tomorrow, or four extra days off every month for the entire next year? A whole pie for dessert tonight, or a slice every night, forever? Five bags of potato chips (but you have to eat them all today), or a steady supply of free chips over the next 20 years? We all agree, right? The long-term play (or lifetime value) is better because long-term stability beats short-term success every time.
When Innisfree M&A found out their previous document management platform would be discontinued thanks to a corporate merger, the New York-based stakes shareholder engagement firm knew they needed to act quickly and deliberately to ensure a smooth migration of their valuable data. The lesson Innisfree learned in the process?
Time management is a valued skill in all stages of life. From school to the workplace to home, good time management helps people schedule tasks in order of priority. There are a lot of tips on time management due to its wide range of usefulness. Some of the tips are useful, while others might not be as effective at improving your time management abilities. This post will delve into common misconceptions around time management and some tips and techniques you may want to try.
If you’ve ever wondered what the recipe for smooth agency operations is, you may be surprised to learn that the type of business you are – your size, how long you’ve been around, the services you offer – don’t apply. A creative agency of five can be wildly successful, yet an event agency of 2,500 can be stuck in a rut.
How would you describe your agency’s operations right now? Chaotic? Falling short? Missing a little something (organization, transparency, alignment)? If you recognize room for improvement, you’re in good company with two-thirds of the agency leaders who participated in our recent agency operations research.
Have you ever wondered how BPO & KPO industries manage round-the-clock operations while keeping their employees satisfied and providing quality services to their clients? The answer lies in split shift scheduling, which has become increasingly popular in these industries. Corporate brands like American Express, Genpact, Tata Consultancy Services (TCS), Accenture, Infosys BPM, and Wipro have adopted split shift scheduling to streamline operations and capitalize on its benefits.
Total cost of ownership (TCO) is a pivotal metric in evaluating the value of your intranet — and the direct and indirect costs of a stale intranet hurt more than your organization’s bottom line.
Jump to... What are performance snapshots? Four performance snapshot examples How to automate performance snapshots with Geckoboard It’s often challenging to keep agents and stakeholders in the loop with what’s happening in your Zendesk account.
