The importance of containing costs and staying within budget cannot be overstated in today's tight business landscape. Now consider that just 43% of organizations report “mostly or always” completing projects on budget. That means a whopping 57% of organizations routinely come in over budget on projects. If your business is part of that percentage, then you know that it can wreak havoc on your company's financial health. Enter cost tracking.

Ready to focus on content creation as part of your agency's marketing strategy? You're not alone. The Content Marketing Institute finds that 66% of marketers expect their content marketing budget to increase in 2022. After all, great content can increase brand awareness, generate new leads, and boost overall engagement — all while remaining a relatively cost-effective marketing tool.

A large part of project management is ensuring that your team has the time and resources needed to complete jobs on time. As a project manager, you need to be able to assess the available hours from your team members and check available resources before you put together a project plan. This process is called resource management. Understanding resources is essential for several reasons, and it has a major impact on the billable hours and, therefore, your company's profitability.

The world of digital marketing is an exciting and expansive one. It moves quickly, and businesses that use it well see an incredible return on their investment. It’s also an industry very friendly to freelancers. Whether you’re an experienced marketer considering stepping away from your in-house employee position or looking to pivot into something new entirely, freelance digital marketing is an attractive option to those with the right creative skills.

While some contracts are in place for an indefinite period of time, others come with a firm expiration date. In the case of the latter, the question arises: what happens when the initial term of a contract expires? A contract renewal can be useful for all stakeholders if both parties agree to continue the relationship. As a final state in the lifecycle of a contract, contract renewal is a critical consideration.

“What should I be doing to grow my business?” That’s the question a few lucky agency leaders got to ask Brian Garvey, VP of HubSpot’s Solutions Partner Program, at this year’s INBOUND event in Boston. Lucky for all of us, Brian agreed to share his answer to that question – and more – in a quick conversation with Teamwork’s Head of Partnerships, Logan Lyles, earlier this month.

As a novice web designer, you’re building your portfolio and looking for ways to attract clients and opportunities. You need web design project ideas that will give you the real-world experience you need and showcase your skills. These ideas should not only help you become a better web designer, but they should also help you become a better programmer.

No matter the size or scope of your organization, there's a good chance that content creation is a key aspect of your marketing efforts. From blog posts and social media content to newsletters and everything in between, the right content can really define and elevate your brand image. Of course, great content doesn't just appear out of thin air; it takes a great deal of brainstorming, collaboration, time, and effort from your marketing team to put quality content into the world.