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Agile vs. waterfall: Which project management methodology is right for your agency?

What exactly is project management? That seems like a simple enough question — but it's not really, is it? Good project management can transform processes and workflows at any agency, infusing direction and organization while reducing the chaos factor. At the same time, “project management” doesn’t mean the exact same thing to everyone — and it certainly doesn't look the same at every business.

The client-first email marketing agency pricing guide

“How much does email marketing cost?” This is probably the top question a brand considering an email marketing agency will ask — and they should. After all, staying within their marketing budget is crucial for businesses, especially smaller businesses with limited resources. But the value that your email marketing agency can offer these businesses is with its weight in gold.

11 tips to plan, organize, and execute software engineering processes

Have you ever sat back and thought about just how many things have to fall into place for your agency to pull off a successful software engineering project? Planning, testing, measuring, refining… the list goes on. And somehow, you need to keep your team motivated along the way. What’s more is that no two software engineering projects are ever the same, with software specifications, end goals, audiences, and process activities varying from one to the next.

Software engineering project management: Key roles and best tools

It can take up to nine months to develop fully functioning software. That’s an investment of almost an entire year — or more if the project is particularly complex. All successful software programs begin with an idea, but the process of transforming a simple idea into a functioning application is never easy. In fact, software engineering projects are arguably among the most complicated due to all the moving parts and the potential for things to go wrong. The good news?

How the Teamwork + HubSpot Automation Reduces Up to 15 Hours of Manual Work: Part 1

As a HubSpot Diamond Partner and Teamwork Partner, Digital Reach is here to help your business solve the crisis of disconnection. With a proliferation of tools, teams often find themselves bogged down by manual tasks, disconnected data, and an overwhelming number of apps to manage customer relationships. This can lead to a reduction in productivity, team alignment, and ultimately, business growth.

Manage time logs in one centralized place with My timesheet

As someone that manages client work, you’re no stranger to the importance of time. Whether you’re tracking time on a project, adding due dates to tasks, or logging time, the clock never stops. As we recently discovered, 57.8 million hours of time was logged last year alone! So to say time management is vital to a project’s success… that’s a no brainer.

How to choose keywords for SEO success: 8 steps

There are lots of steps involved in SEO project management. Keyword planning is one of the most crucial parts of the process. You can propel your website content to the top of search engine results pages (SERPs) with the right keywords. To do that, it takes a lot of planning, strategy, and careful thought about which keywords to use and how to create content around them. That’s why we’ve created this guide.

7 processes to combat keyword cannibalization

Keyword cannibalization. Don’t worry; it’s not as scary as it sounds. Actually, it’s a problem you can easily identify and fix. All you need is access to some online tools plus a solid SEO plan that will help you fix the problem — and prevent future instances of keyword cannibalization. So let’s dive in. We’ll show you what this phenomenon is, how to spot it, how to fix it, and what you can do to prevent it in the future.

The ultimate daily report template for teams and clients

Reports can be a beautiful thing — they can also be a struggle. Daily reports are a staple when it comes to managing the day-to-day tasks of a team. As a manager, these reports give insight into what needs your attention and what you need to pass up the chain. The pitfall of daily work reports is they can suck a ton of time out of your schedule if you’re not careful. Luckily, using a daily report template can minimize the time spent on sharing project progress.

8 powerful work management software

A recent survey from the Project Management Institute reveals that the top factors for success are organizational agility (35%) and choosing the right technology (32%). So, what does this translate to for busy agencies? Delivering projects successfully comes down to great project planning and management strategies — plus work management tools that help your teams get the job done. And yet, surprisingly, this is something that many agencies struggle with.