The idea of a single view into the enterprise has existed for some time as a "holy grail" concept—not just for Customer Service teams, but for IT leaders, and managers looking for big-picture dashboards for better decision-making. The trouble with realizing this concept has historically been an unreasonable investment in time and treasure to tear-down and rebuild vast enterprise systems. Today's fast-paced mergers and acquisitions activities only compound the technical challenges.

When it comes to improving your business operations, there is no one-size-fits-all strategy. You have to look at the different processes involved in your business--from sales and marketing to product creation and delivery. Here, we’ve listed the strategies you can do at a minimum to improve your organization’s overall operational efficiency.

You've heard them before. You might have even thought it yourself at one time. But be on the lookout for these 5 Customer Service fallacies ready to sink the unwary in 2021.

Bill Gates was quoted saying, “The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency.” Workflow automation is one of the finest methods deployed to succeed in business. It is considered the ultimate alternative to traditional inefficient and time-consuming business processes. The objective of a business is to reduce operational costs while ROI increases.

With so many brands and competitors out there, customers have an extremely high expectation for your customer service and care. Having a great customer experience (CX) team helps with client satisfaction, retention, and referral. All three of these are at the bottom of the marketing funnel and are key to growing your business. To truly understand your customers’ expectations, you must diligently study your CX and pain points.