Modern CX is long overdue in the passenger transport industry
Weary travellers who’ve been cooped up since COVID-19 are hungry for adventure in 2023. Despite economic uncertainty, 73% of people surveyed by Booking.com are more optimistic about travel than they were in 2022 and half say that investing in a holiday is a top priority. This travel boom is an opportunity for airlines, cruise companies and rail services to gain a foothold with high lifetime value customers.