SaaS Pricing Models - A Smarter Alternative to Freemium and Free Trial
As a SaaS startup team, you’ll have to choose a pricing model for your product at some point. This decision is crucial as it shapes the future of your brand, your marketing and your business. When we started our pricing strategy research we were choosing between freemium and free trial as these are the models our competitors use. However, when we dug deeper into the research, we were surprised to learn that there are actually dozens of different monetization strategies a startup can choose from.