Social media isn’t just the tool of teens—over the past year, it has quickly become one of the fastest-growing channels for customer support, with tickets up 181 percent since the start of the pandemic. Now, more than ever, customers are looking to connect with brands on their favorite social media platforms. In addition to meeting customers where they are, social media is a great method for customer outreach whether or not you pay to promote content.
In the wake of the COVID-19 pandemic, many organizations are adopting or experimenting with new models of long-term remote work. For some, that means keeping their teams fully distributed. For others, it means giving employees more flexibility to work from home or even simply putting plans in place for the future. But this shift to remote work brings new challenges that both large enterprises and smaller organizations must face.
As a product manager, one way to increase functionality in your product development process (and also attract new users) is to integrate your product with another product. For example, Google Calendar has an integration with Zoom, where you can instantly set up a Zoom video meeting through Google Calendar. Google Calendar benefits from the Zoom integration because it easily enables its users to set up video calls within a seamless workflow.
Global trade has enabled countries to expand their markets for sourcing various goods and services at a lower cost. It has also allowed several companies to opt for business strategies such as nearshoring to boost their growth. Nearshoring involves shifting your business operations to a nearby country. In this article, we’ll talk about nearshoring and how it’s different from business processes like outsourcing, offshoring, and onshoring.
In 2001, work was strictly in the office. You had your cubicle, your desktop, and your picture of your dog. At lunchtime, you’d share lunch with your coworkers. Sometimes, you had days where you brought your paperwork home, but the next day, you would go back to sitting at your Mac that looked like a space helmet. Let’s speed to two decades later, in 2021, where remote work is the cornerstone of businesses. 4.7 million Americans are working from home, according to the US Census Bureau.
Sales and marketing share the same goal of driving business growth, so why do they continuously fail to achieve alignment? Freshworks has been examining the long-standing causes of this misalignment, which has been exacerbated by the 2020-21 pandemic. In our recent ‘Fix the Rift’ webinar, we explored the divide between sales and marketing, its impact, and how technology can help bridge this gap.
The year 2020 shook SMB and enterprise businesses across the world. According to the Zendesk Customer Experience Trends Report 2021, 75 percent of company leaders surveyed agreed that the global pandemic accelerated the acquisition of new technologies.
In the first article in this series, we explained how to set up your developer environment to begin creating Mattermost plugins. In the second, we examined the structure of server-side and web app plugins and how to deploy them. Now, it’s time to dive deeper into the server side of the application, which is written in Golang.
With teams working from different corners of the world, making plans with your team and finding a suitable time slot for a call can be tricky. With this update, we’ve taken on our Calendar, making it possible for you to effortlessly set up team meetings with clear insight into your team’s schedule and resource availability. Plus, we’ve added a couple of new permissions for increased flexibility and granularity when it comes to defining your teams’ workflows.
