Five Product Development Pitfalls - And How to Avoid Them
Through decades of consulting for companies such as Apple, Bose, Roche, IBM, and others, we at TCGen Inc. have seen our share of product development snafus. We tend to see many of the same problems across organizations and across industries. Most of them are simple, all of them avoidable, and yet their effects are significant. Below are five of the most common product development pitfalls we have seen — and how to avoid them.