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Scrum master vs. project manager: Understanding the key differences

Different projects need different tools — but they also need different types of leaders to guide the project team to success. In the world of project management, there are two main types of leadership roles: project managers and Scrum masters. But what’s the difference between the two job descriptions, and which one is the best choice for your agency’s next project?

What is a business impact analysis (BIA)? 4 steps to prepare for anything

A business impact analysis (BIA) tells you what to expect when your business is disrupted, so you can proactively create recovery strategies. Learn how a BIA can help you get back on track when roadblocks occur, plus four steps to create one for your own business. “Be prepared.” This concept rings as true in business as it does in The Lion King.

7 Resource Management Software For Professional Services

At a certain point, you have to admit it: spreadsheets just aren’t enough to manage resources and scheduling for a growing agency or consultancy. Resource management tools allow operations managers to use resources effectively without overbooking, plan effectively for the future with demand forecasting, and improve profitability. In this guide, we’ll walk you through the best resource management tools for everyone, from small teams and agencies to large enterprises.

5 Must-Have Professional Services Automation (PSA) Features

The right set of professional services automation features can transform your business operations. ‍ Most organizations (97%) believe that business process automation is crucial for digital transformation. 67% of companies use business process automation solutions that improve end-to-end visibility across different systems. While 24% of companies have started implementing low-code process automation systems, 29% plan to implement low-code process automation software shortly.

B2B vs. B2C Marketing Strategies: 4 Crucial Differences to Know

Marketing is a combination of data, strategy, and art. It requires deep knowledge of your target audience’s needs and preferences but also the capacity to create the perfect strategy that convinces and converts. Whether you're crafting messages for other businesses or for end consumers, the game changes dramatically. Let’s tackle the nuances of B2B canvassing and master the immediacy of B2C persuasion as we explore four crucial contrasts between these dynamic marketing arenas.

Why failure is necessary for innovation

It’s uncommon for the first draft of anything to be an instant success. That’s because innovation requires trial and error — to brainstorm, develop, and launch a new product or service means iterating continuously throughout the process. But we know failure can be scary: Miro found that 62% of enterprise leaders believe that fear gets in the way of innovation at their companies. In this article, we look at why successful innovators accept failure as part of the process.

50+ ChatGPT Statistics and Facts You Need to Know in 2024

In the ever-evolving tech world we live in, a single year can seem like ages – and the ChatGPT statistics you're about to dive into confirm just that. OpenAI's beloved chatbot, born in November 2022, has shown that its initial launch was just the starting point for something even bigger, and it’s showing no signs of slowing down. Over the last months, ChatGPT has broken several records.