How product leads leverage the sprint cycle to meet client deadlines
Deadlines are much like taxes — inevitable, stressful, and often dreaded. You may be all too familiar with the feeling of scrambling to meet client deadlines, working long hours, and drinking one too many cups of coffee. But missed deadlines can damage your agency’s reputation, affect future business, and ultimately impact your bottom line. Yet, despite the high stakes, it’s common for project teams to struggle with keeping track of tasks, managing priorities, and meeting deadlines.
