As community forums become essential tools for scaling support, it’s natural for companies to need some help keeping things organized, ensuring the conversation runs smoothly and everyone can tap into the wisdom of the crowd. That’s where moderators come in: to help your community grow into, and remain, a destination.

It’s clear that feedback can – and should – be a critical part of the product management decision making process. When planning your product strategy it is essential to find out what real users think and then strike a balance between coming up with your own innovative ideas, reacting to market trends and taking customer opinions into account.

How do you easily find your way through your conversations? Ever find yourself scrolling endlessly to find the right conversation? We all do. So far we have had some ingenious hacks to help us with this. Fancy naming conventions, or our favorite, using icons for various conversation categories (think ? for bug hunting chats or ? for release and deployment chats).