In the wake of the COVID-19 pandemic, many organizations are adopting or experimenting with new models of long-term remote work. For some, that means keeping their teams fully distributed. For others, it means giving employees more flexibility to work from home or even simply putting plans in place for the future. But this shift to remote work brings new challenges that both large enterprises and smaller organizations must face.

As a product manager, one way to increase functionality in your product development process (and also attract new users) is to integrate your product with another product. For example, Google Calendar has an integration with Zoom, where you can instantly set up a Zoom video meeting through Google Calendar. Google Calendar benefits from the Zoom integration because it easily enables its users to set up video calls within a seamless workflow.

In 2001, work was strictly in the office. You had your cubicle, your desktop, and your picture of your dog. At lunchtime, you’d share lunch with your coworkers. Sometimes, you had days where you brought your paperwork home, but the next day, you would go back to sitting at your Mac that looked like a space helmet. Let’s speed to two decades later, in 2021, where remote work is the cornerstone of businesses. 4.7 million Americans are working from home, according to the US Census Bureau.