Whether you’re new to Asana or a power user, knowing how to structure your work in Asana is the first step toward connecting individual work to larger initiatives or goals. In fact, according to the Anatomy of Work Index, employees who have clarity on how their individual work adds value to their organization are 2x more likely to be motivated at work.

Product managers and prioritization frameworks go hand-in-hand like rice and beans, peanut butter and jelly, or bread and butter. We could go on with the food metaphors, but we think you get our drift: prioritization is a top concern for PMs. Whether it’s feedback, requests, or new opportunities, the backlog is a repository for everything you could be doing. But the age-old question persists: What should we be doing?

There was once a time when marketing was mostly about handing out flyers and placing radio adverts. Marketing has come a long way since then, and even digital marketing has been subject to evolution. Innovative marketing concepts like data-driven and personalized marketing are but few of the digital marketing trends explored by businesses and marketing agencies recently. With larger players now in the market, contemporary digital marketing trends are more in line with interactive marketing and AI.