Teams | Collaboration | Customer Service | Project Management

November 2023

Client Management: What Is It? And How to Do It Right

In project management, there’s a critical skill that sets the exceptional apart from the average: client management. It’s not an optional add-on anymore—it has emerged as an essential pillar of a project manager’s role. Think of it this way: If your project is a finely tuned machine, your clients are the engine powering it.

CRM vs CMS: Which One Is Right for You (& When)?

Managers often view CRM and CMS as optional or opposing tools. Granted, both CRM vs CMS tools serve differing purposes; however, using them simultaneously can boost your customer data management efforts through the roof. In this guide, we will deep-dive into understanding the key differences between CRM vs CMS and learn when you should use which tool. Let’s go!

Creative Ways to Write Creative Briefs [+ Templates and Examples]

Creative work is often thought to be instinctive instead of planned—not true. Seasoned marketers love creative briefs! And there are plenty of good reasons why – You get a clear plan of how to go about things. You can chalk out trackable goals and requirements. You can define the scope, campaign goals, deliverables, and deadlines proactively. You can ensure everyone on the team is on the same page, working without confusion or misunderstandings.

How to Run a Post Mortem Meeting: A Complete Guide

How do teams and project managers successfully reflect on the work they’re doing? Enter: post mortem meeting. This type of meeting involves meticulous planning, prompt follow-through, and clear communication. Without these elements, your post-mortem meeting doesn’t stand a chance. In this guide, we’ll cover everything you need to know about how to run effective post mortem meetings without making it feel like a drag.

Project Premortem: What Is It & How to Conduct It?

You may think forecasting the plausible reasons for a project’s success or failure is a waste of time—as most team members feel—but the reality is different. A project premortem meeting is more than conducting an ‘autopsy’ on the project (beforehand). If done correctly, a project premortem meeting can prepare your team to deal with the project’s uncertainties. They can improvise their work style, mindset, and approach with collective and valuable insights.