LONDON–June 7, 2018–As part of its continued growth in the enterprise market, Zendesk, Inc. (NYSE: ZEN) today launched new collaboration and workflow tools designed to help large companies respond to customer needs quickly and easily.

The size of a business can be a defining characteristic for any interaction. When it comes to sales, they will approach and speak with you differently based on how many employees and offices you have. With this said, customer support interactions and expectations also vary based on what growth stage a company is currently in. So, how should your company approach customer support at each unique stage of growth and what’s the best technology for you (both now and in the future)?

In the world of ecommerce consumer decisions are made in seconds. Whether it’s a first impression, purchasing decision, or change of heart—seconds can make or break a customer outcome. It’s no coincidence that within seconds of making a buying decision, I can complete the purchasing process online. With the click of a button, voice command, or automated subscription—I can’t spend my money any faster or easier.