Your company exists to provide products and services that fulfill your customers’ needs and provide things that they value. That may seem simple and intuitive, but how well do you really understand your customers? Are your products and services meeting their needs or are there areas for improvement? How do you compare to competitors in the marketplace? Are there issues that are frustrating customers and tarnishing their perception of you?

The full article by Morten Brøgger was originally published in June, 2020 for Tool Box. The COVID-19 outbreak has forced many businesses to quickly find ways to digitize operations and implement mass remote work. However, as companies continue to grapple with keeping high levels of connectivity and productivity, cyberattacks have increased by an estimated 400%. The scramble to provide solutions for employees working remotely created a boom in collaboration platforms.

When the Coronavirus pandemic hit and the world went into lockdown, as many as one-half to one-third of workers in the United States began working from home full-time. Some people have loved it, but others have felt lonely, unproductive, and stressed while working from home with kids. As we’ve learned more about the virus and states have published reopening plans, many knowledge workers in the U.S. are ready (or being asked) to return to work.

An aha moment is a powerful feeling. It can drive your customers to research your product and relentlessly find a way to buy it. And when they get it, they will be ready to be loyal to your company. In fact, they’ll enthusiastically wait for your next product. So what’s an aha moment in marketing? And more importantly, how do you create one?

Engineering How we provide essential context to responders and stakeholders, fix problems quickly, and make sure they don’t happen again

Read this article in French, German, Portuguese, Spanish, or Japanese. Your Asana Inbox is your one-stop-shop for coordinating work, commenting on tasks, and responding to requests. But managing your Inbox can be a little tricky—especially if the tasks have started piling up. First things first: Should you use your Asana Inbox? The answer is a resounding “Yes!” When used effectively, your Inbox can help you coordinate everything you’re working on.

The modern-day workplace has changed so much over the last ten years, and with every year that passes now, it seems as though these changes are becoming more and more drastic. We’re solidly beginning to say goodbye to the usual 9-5 routine for good, and penned office floors are being replaced with coworking spaces and the comfort of cafes and our own homes.

One management consultant for a boutique professional services firm said he sometimes compared competition between his company and larger competitors to a mouse scrambling between the legs of a herd of elephants. Children’s cartoons to the contrary, elephants aren’t really scared of mice. Still, boutique professional services firms can capitalize on some important advantages to compete with larger players.

We released Zulip Server 2.1.7. This is a security release, containing a couple cherry-picked changes since Zulip Server 2.1.6.