The all-new Freshworks Marketplace is in full swing and in case you haven’t had a look at it yet, now would be the perfect time to check it out. Over the past month, we have been steadily adding more and more intuitive and easy-to-use apps to the Freshdesk Marketplace. From an app that drastically reduces the number of tickets you encounter to an app that helps you get up to date on the latest data protection and privacy protocol, we have you covered.

There’s an old saying – “the squeaky wheel gets the grease” – that sometimes rings all too true for customer support teams. When prioritizing support inquiries, there’s a hierarchy of channels. Email sits at the bottom, with response times ranging into hours or even days. Chat is somewhere in the middle, with customers expecting a response in a few minutes. Phone support sits at the very top.

Artificial Intelligence (AI) has amazing potential to drive customer loyalty. Customer loyalty is a huge priority for most businesses. It’s one of the key facets of customer retention, as it reduces customer churn. Reducing churn is desirable since it typically costs four times more to gain a new customer than to keep hold of an existing customer. You also have a 70% probability of making a sale to an existing customer, versus 20% to a new customer.

Last year our friends at Zendesk launched The Zendesk Suite — a one-stop solution for companies looking to provide amazing omnichannel customer service across email, phone and live chat.

Riot Web 1.2 has landed today, featuring all new emoji as we switch from emojione to twemoji.

There are a lot of hard skills required on your path to becoming a great product manager such as coding, data analytics, user experience design and digital marketing. But developing your soft skills is just as important, especially as you grow into senior product management roles.

Customers expect a personalized experience from your company. And when they don’t receive it, roughly 71% of customers1 will express frustration with your business. So how do you create personalized offers that wow your customers and lead to improved customer loyalty and greater sales? By tapping into powerful customer service analytics. Advanced analytics allow you to gather more valuable customer information.

Advancements in automation and artificial intelligence (AI) have revolutionized the business sector. Automation allows for concise, timely, and accurate service, which is in demand from a society accustomed to instant gratification. The predictive power of artificial intelligence allows businesses to improve upon their service. The end result is a fast, reliable, and effective customer service department, powered by AI and backed up by human agents.

New Pricing, and New Upgrades to Craft.io. As you may have noticed, we recently launched Craft.io 3.0. This platform upgrade includes powerful new features, expanded functionality, and an enhanced user experience that we believe surpasses the industry standard. To make room for even more new developments, and to align our product with market and the value we want to deliver to you, we’re adjusting our pricing.

A company website is important to any business. It’s your face and first impression to all different types of people – prospects, investors, researchers, and more – and putting the right content in front of the right role makes a difference.