Freshworks, the leading provider of cloud-based customer engagement software, announced today the launch of a unified marketplace platform that allows companies and developers to easily build apps that give access to a 360-degree view of customer information. In addition, the marketplace platform also provides a simple interface for customers to easily browse, try and install trusted applications with one-click.

For CIOs and IT teams, the debate over which secure enterprise messaging app to use is typically fought over the level of security on offer. However, for business users, the decision is often less clear, and typically the result of poor understanding. New research has highlighted that many people remain unclear over the level of protection offered by secure, end-to-end-encrypted (E2EE) messaging apps, when compared to basic services such as SMS text messaging (and even phone calls).

As customers trend towards becoming more self-sufficient, they’re becoming more accustomed to interacting with AI-powered tools for the support they need (especially with 75 percent of executives looking to actively implement AI in the next three years). The benefit of customers engaging with these tools means that agents can get involved with fewer support requests and focus their attention on the ones that truly need a human touch.

The answer is: “Yes, but it depends on the app being used!”. Public sector employees are no different to their private-sector counterparts in that they’re demanding more modern, mobile solutions for collaboration and communication. However, without clear direction from ICT leaders, many are becoming reliant on consumer-grade tools that put data, and digital compliance, at risk.

SAN FRANCISCO – November 13, 2018 – Zendesk, Inc. (NYSE: ZEN) today launched Zendesk Sell, a sales force automation (SFA) tool to enhance productivity, processes, and pipeline visibility for sales teams. Sell stems from Zendesk’s acquisition of FutureSimple Inc., the company behind Base, in September 2018, and marks the first step in integrating the sales force automation software into the Zendesk family of products.

Any talk of security usually defaults to external threats. But what about threats from inside of your firewall? How often do you consider those? Of course, no one likes to think of their employees as untrustworthy, but the reality is that employees are responsible for 54% of data breaches. And while many of these threats are simply down to negligence (an employee being compromised by a phishing attack, for cexample), a large amount involved malicious intent.

SAN FRANCISCO — September 10, 2018 — Zendesk, Inc. (NYSE: ZEN) today announced it has acquired FutureSimple Inc., the company behind Base. Base is known for building modern, easy-to-use sales force automation software designed to help salespeople do their jobs more effectively.

Happy agents, happy customers, right? That’s the premise that Zendesk was founded on, and over a decade later, our ease of use is still one of the top reasons that businesses love our customer service and engagement platform. Today we have news: We’re sharing that love with another—related—part of your business: the sales team. Zendesk announced today that we are acquiring Base.

Some businesses are hesitant to invest in customer service and see it essentially as a necessary (but annoying) expense. This is a mistake. Although building an excellent support team and providing them with the tools that will help them effectively assist your customers does require an investment, it’s an investment that can have significant returns, especially in the e-commerce business. In fact, when done correctly, excellent customer support can actually increase your revenue.

SAN FRANCISCO – September 19, 2018 – Zendesk, Inc. (NYSE: ZEN) today announced that qualifying startups can now get The Zendesk Suite free for one year, giving growing companies the ability to build the best customer experiences into their businesses from the beginning.