You have the perfect product and competitive pricing to carve a special place for your brand in the market. The reactions and verdict from customers and critics are in, and your product is an instant favorite. However, no matter how pathbreaking the product or service is, your company’s customer perception is only as good as the support you offer. So what’s the best way to increase the likelihood of your customers staying with your company? It’s all about your customer service plan.

Digitalization has had profound effects on existing employee functions such as assistants or corporate secretaries. Some see emerging technologies brought about by rapid digitalization can potentially render certain roles futile. On the flip side, they also offer a wealth of opportunities to redefine or improve people’s work. Digitalization has triggered the improvement of various processes in business operations. The boards also experienced this improvement as they went digital.

A playbook for delivering the ultimate customer service experiences The customer experience is the new marketing. That’s what Micah Solomon, best-selling author, customer service industry consultant, and Forbes contributor, asked as he opened a recent webinar based on his new book, Ignore Your Customers (and They’ll Go Away): The Simple Playbook for Delivering the Ultimate Customer Service Experience.

Since the dawn of time—when humans were still living in caves—we’ve been solving life’s problems through innovation. Back then, we invented fire and hunting spears. Today, we create things like portable toasters and wireless headphone translators to meet our needs. As a product designer, I’ve learned that great design comes down to one important thing: listening. I practice the principles of design thinking to solve problems in a human-centric way.

On February 2nd and 3rd, Shy Ruparel joined me for another Courier and Contentful crossover stream. This time, we decided to play around with an IoT E-ink display and use it to show the latest posts from Contentful and send notifications using Courier. During Tuesday's Contentful Live we started working with the newly released Adafruit MagTag. The MagTag is a 2.9" grayscale E-Ink display that can show data on its screen even when power is removed.

Last year, Atlassian announced a shift in focus to cloud and data center products. Effectively, this spells the end for Atlassian Server products, but there’s still a fair way to go before the final goodbye. Although the move to cloud may still seem daunting for some businesses, particularly those with large, well established server instances, there’s plenty of support available.

Customer needs and expectations are ever changing. Identifying, analyzing, and meeting customer needs is the key to providing better customer service and growing your business. In this blog, we cover the A-Z of customer needs to help you create a product or service that is in line with everything that your customers need. Table of contents (click on a link to directly read the section of your interest)