Understanding the key differences between sales and marketing allows you to streamline business operations and ensure clear communication across the board. Below, we’ll answer all your questions about sales and marketing. And we’ll reveal exactly how you can align your sales and marketing teams to boost efficiency and profit.

Companies of all sizes want to increase revenue. But at one point or another, all revenue growth is hindered by time. Even if sales reps sold a product every second for 24 hours a day, that productivity would hit a limit. You then have two choices: hire a larger sales team, or enter a channel sales partnership. Most companies choose the second option to save time, cut costs, and expand their market.

Regulatory compliance in call centers helps prevent unethical business practices and promotes a better customer experience. However, as call centers are subject to several regulations, it can be challenging to stay updated on each, resulting in call center compliance issues. In this article, we’ll explore 10 common call center compliance issues and why staying compliant is important. We’ll also highlight four useful tips to keep your business compliant.

Companies constantly have to find ways to streamline their business processes to keep up with changing market demands. One way to do this is by implementing smart Workforce Optimization (WFO) strategies. These strategies help improve employee efficiency by analyzing existing data for quality management and performance management. For a call center or contact center, this results in better customer service, satisfaction, and loyalty.

Yet only 35% of companies are making it a top priority over the next year.

Some level of growth is the goal for all business owners. Learn ten useful strategies for how to build a company designed to scale from the get-go.

Call us pixel pushers, word warriors, or your neighborhood advertising gurus. In any case, ThomasARTS knows a little something about creativity—and hustling on a deadline. We’re located in offices across the U.S., but you can find us at the intersection of art and science, juggling timeline shifts or marketing fire drills and chasing our next big idea.

If you’ve heard the term “unique selling proposition” or “unique selling point” thrown around lately but aren’t quite sure what it means, we’ve got you covered. In this guide, we’ll provide a clear unique selling proposition definition and answer some of the most common questions people have about USPs. We’ll also show you 10 unique selling proposition examples to jumpstart the tricky process of crafting the perfect one to increase sales.