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B2B vs B2C Customer Service Interactions

The basic goal of customer service is the same for every company, regardless of industry or business model: to provide customers and clients with the assistance and answers they need. That being said, the process of providing that assistance can look very different within different companies. This is especially true when comparing businesses operating on B2B and B2C models.

Our journey to a secure, privacy-first collaboration platform

Focus on security and privacy has been important for Wire from day one. Over the years we've taken numerous steps to strengthen our technology and sharpen our privacy-by-design approach to our product and business model. This is more relevant than ever with many starting to realize the destructive effects of weak security and lack of privacy on both day-to-day business operations, and our lives as people who trust our most intimate details to various online services.

How to Choose Customer Support Solutions at Different Growth Stages

Choosing a customer support solution is an important decision. It can make or break your team’s ability to assist customers and have a major impact on the level of service you offer. And while there are plenty of great options available, most of them aren’t designed to be a one-size-fits-all solution. This means it takes some time and research to find one that’s right for your business’s needs.

How AI is Changing the Customer Service Industry

It’s no surprise that AI (Artificial Intelligence) is really starting to make an impact in the customer service industry. How companies interact with customers is being strongly influenced by this emerging technology. Sure, the “chat bot” comes to mind immediately, but even that has taken a backseat to larger uses of AI which still involve (and improve upon) the human element.

How Much Revenue Is Your Support Team Contributing To - A Case Study

How many of you measure the impact of support tickets on the company revenue? If you are like most companies that offer support, you measure the success of the support channels based on: the number of tickets they solve, the time it takes them to solve the ticket, client satisfaction.

Moving to the Mint Experience - Freshdesk Support Team's Story

Our support teams were one of the early adopters of Freshdesk’s new version — the Mint Experience. We caught up with Andy, our regional support manager, to talk about his experience with transitioning from the old Freshdesk UI to the Mint Experience. Here’s what he had to say.

What is tier 0 customer support?

Reflecting the importance of providing excellent self-service to manage rapid growth and satisfy customers, you might want to launch tier 0. What is tier 0? It’s the self-service tier; the support available to customers that does not require directly interacting with a customer advocate. This includes the knowledge base available in an online help center, the product training that is available to customers, as well as assistance that is available in the product’s user interface.

How Can AI Use Data to Deliver a Great Customer Experience?

If you keep up with recent trends in technology, then you’ve probably been hearing a lot about artificial intelligence (AI) lately. Artificial intelligence has many uses and is already seeing multiple cases of real-world applications. But that doesn’t tell you much about how your business can use it, or if it’s going to be something you need to adapt in the coming years. For instance, can it help you deliver a great customer experience?

Content Cues: for agile and collaborative help content

There are two things many support teams struggle with when it comes to knowledge management: knowing exactly what their customers need help with, and how they can keep their help content fresh. Though it’s tough for them, it’s even tougher for customers. Nearly 81% of customers want to solve their problems on their own before reaching out to an agent, but 40% say that help center searches don’t generate the help they’re looking for.