Teams | Collaboration | Customer Service | Project Management

Machine Learning

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Marketing Automation Tools to Try in 2021

A marketing automation platform streamlines marketing activities, optimizes workflows, and assesses the results of marketing strategies. Discover the top marketing automation tools to try in 2021. Marketing automation tools are so prevalent that the marketing automation industry has increased in revenue from a $500 million USD to $6.1 billion USD market. And is further tipped to almost double by 2023, as per SharpSpring’s Investor Presentation.

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How AI And Machine Learning Streamline Collaboration

While technology has yet to make good on futuristic predictions of flying cars and portable cities, technology has delivered on one prediction that makes everything from work to private lives easier: artificial intelligence (AI). The application of AI and its subset, machine learning, is fast-growing—especially in the business world: A 2019 Gartner survey found that the number of enterprise companies implementing AI had grown 270% over the previous four years.

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Artificial Intelligence vs Machine Learning in Technology

‍As children we believed in magic, imagined, and a fantasy where robots would one day follow our commands, undertaking our most meager tasks and even help with our homework at the push of a button! But sadly it always seemed that these beliefs, along with the idea of self-driven aero cars and jetpacks, belonged in a future beyond our imagination or in a Hollywood Sci-fi. Would we ever get to experience the future in our lifetime?

What's Good: Zendesk Answer Bot

Answer Bot works right alongside your support team. It uses machine learning to help answer your customers’ questions with content from your Zendesk Guide knowledge base. The answers it provides are tailored to each customer’s question accurately and reliably—every time. And when in doubt, Answer Bot loops in your support agents to offer the customer a human touch.

Introducing Zendesk Answer Bot

Answer Bot works right alongside your support team. It uses machine learning to help answer your customers’ questions with content from your Zendesk Guide knowledge base. The answers it provides are tailored to each customer’s question accurately and reliably—every time. And when in doubt, Answer Bot loops in your support agents to offer the customer a human touch.