Discover the critical importance of customer experience and how it shapes the impression customers have of your business. Learn how to deliver good CX by heightening satisfaction and fostering long-term connections. Our 5 essential tips will help you kickstart an effective CX strategy that cultivates customer loyalty, driving lasting success and brand advocacy.

Many agency owners don't begin with the end in mind. Did you? If you answer questions like "How much do we need to make?" with "I don't know...more!" or "When will I be able to retire?" with "Not now!"... ...you're not alone. Seasoned agency owner, Karl Heasman, Founder of Greycott Consultancy has had his own successful exits and now helps other agency owners prepare for acquisition--by beginning with the end in mind.

Forget about revenue for a moment. Consider how much more profitable your agency would be if you optimized your team’s time and improved utilization. If you could reduce hiring costs by keeping staff for longer. If you understood the leaky buckets in your outgoings and reduced losses like over-servicing through improved best practice. Manish Kapur, who has over 25 years of experience in creative ops, explains how he streamlines agency operations and boost profit within agencies of all sizes.