There was a time when transportation technology focussed almost solely on speed. Bullet trains and Concorde airplanes were the high standards of travel innovation, and the notion that faster was better reigned supreme. Nowadays, new goals are taking precedence in the transportation sector. Accessibility, sustainability, and efficiency are hot topics, while journey planning, tracking, safety, and security sit high on the priority list for both operators and consumers.
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In the year since generative AI became widely available, the world has changed enormously. As of February, ChatGPT set the record for the fastest-growing user base. Once a novelty, generative AI now forms the baseline of different technologies. Even beyond technology, generative AI is asserting itself in finance, pharmaceuticals and art. With generative AI, there’s a strong sense that understanding how it can be used is uncharted territory.
These days, there are a number of ways for customers to get the answers they need without direct interaction with an agent, including knowledge bases, community forums, and AI-powered virtual assistants. To add a personal touch, or when virtual tools do not result in a resolution, companies must still provide the option for customers to talk to a human.