How Asana streamlines marketing strategic planning with work management
As a leader in the productivity and work management software space, the team at Asana knows a thing or two about effective strategic planning. So it makes sense that Asana’s marketing department relies on their own product to map out, track, and report on their key initiatives. Leading this effort is Isaac Payne, Asana’s Head of Digital, Marketing Operations and Analytics. Payne’s role is multifaceted.