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What is the future of marketing automation?

A 2019 survey on the state of marketing automation found that 75% of companies were already using some form of marketing automation. Of those respondents, 66% indicated that the tools had been either ‘moderately’ or ‘very’ effective. The same survey looked into the leading marketing automation tools and determined that the top three were social media post scheduling (85%), email marketing (75%), and social media advertising (58%).

9 team building activities your employees won't hate

If there’s one secret to enhancing your team’s productivity and maximizing efficiency, it’s team-building activities. Imagine working in a company where team members barely collaborate, water cooler conversations are a foreign concept, and everyone’s working in isolated silos. You wouldn’t like it, and neither would your business KPIs. In fact, statistics show that workplace isolation can lead to a 21% drop in performance and productivity.

How the best-run agencies use checklists and how to get started yourself

Little known fact: the best run agencies use checklists for everything. As the CEO and co-founder of Teamwork, I talk to hundreds of our agency customers every single month. I also used to run an agency myself, so I can tell you with certainty that when it comes to running a successful business, checklist templates are not only a time-saver, but they're also a game-changer.

Don't Mark My Paper, Help Me Get an A: How John Ruhlin's Business Philosophy Will Improve Your Team's Productivity

Are you, like so many other business owners who have been stuck in their mindset, that the best strategy to motivate your employees is to critique their work constantly? That once they’ve finished a project, you should sit down with them and pick it apart? If so, you’re doing yourself and your team a disservice.

5 Best Time Clock Software for Windows & Mac

In this article, we’ll start by discussing how Buddy Punch — our time clock software for Windows & Mac — can help you increase staff accountability and save time on payroll. Then, we’ll list several other options on the market. Note that employers and employees can use our software not just on their computers but also on their mobile and tablet devices.

Tell Us How You Really Feel: The Frustrating Reality of Customer Support in 2022

What are the most dreaded customer service calls to make? Do customers enjoy making small talk with support agents, or prefer to get straight to the point? We polled more than 1,200 consumers across the United States to get a pulse on how they are feeling today, when it comes to interacting with customer support teams. We discovered that, in the fast-paced world of today, customer expectations are not being met, frustrations are high, and patience is wearing thin.

10 Easy Empathy Exercises For Building a More Empathetic Customer Service Team

Customers want to feel understood and heard, and this requires empathy. People with strong empathic abilities are better at establishing long-term customer relationships. But the problem is empathy can be a difficult skill to teach. Since it’s an emotional subject, it can be challenging to find hands-on learning activities, and you don’t want training to feel too forced or heavy-handed.

7 Benefits and Limitations of Help Desk Software

There’s no question that modern help desk solutions bring amazing benefits to organizations; IT help desk managers have understood this long back. It’s a great tool in a help desk’s arsenal, streamlining processes and improving efficiency, and at the same time bringing significant savings on resources for the organization. But the fact is that it is just a tool. It’s important to remember that a help desk software is not the entire help desk, but just one part of the picture.

Social media strategy-how is it done?

Social media. Everyone uses it, but not everyone does so effectively. Companies with a robust social media strategy are often more successful. Great social media marketing accounts for the needs of both the consumer and the business. You can achieve this through careful research and a detailed social media strategy template.